Our Journey

ASA have grown from the passion & vision of its founder, Angela Shanley, to today’s extended ASA family.  We remain a proudly independent company, always looking forward, but never losing sight of the heritage & values at our core.

From our infancy in 1978, ASA built a strong reputation, establishing ourselves as leaders in selected source markets.  In 2003 the company undertook an ambitious re-structure & expansion plan leading to today’s ownership with Adonis Farantouris (CEO), Anak McSporran (Managing Director) & Michael Gebreslassie (Director of Finance) the three company directors.

We have since strengthened existing partnerships and developed new relationships across the globe.  We have also invested. Not just in IT & systems, but also our people.  It is after all the people in our industry that make the difference & drive any company’s identity. The ASA culture is one built on relationships, self-development & shared values, resulting in a highly experienced & engaged team fuelling the leadership of tomorrow.

The ASA family continues to grow. TravelTeam @ ASA joined the company in 2016.  In the same year we also began a co-ownership and full management of a Paris based DMC, renamed “Flying Europe by ASA”, successfully introducing & developing new business from existing ASA partners.

In 2018, we opened a second location in the UK, a Scottish office having been an aspiration for several years. We were proud to see this into a reality with the opening of the Edinburgh branch of ASA.  Building on relationships with suppliers north of the border and expanding on the flourishing demand for Scotland-only & Northern England travel, the team in Scotland has gone from strength to strength, with a second floor added in 2019.

More recently, in 2021 we merged the business from “Flying Europe by ASA” in Paris after taking full ownership of the French company, bringing the entire operation to the UK under the core ASA brand, and introducing France and other destinations to our partners through a single managed relationship.

Our journey continues…

Paris Market

Why work with ASA?

Complete programme management, tailored to suit you

Working in partnership, sharing our knowledge, to develop business together.

Diverse range of products & experiences

Seasonal tariffs ready to build into bespoke itineraries.

B2B booking portal

Instant confirmations also available via a b2b portal or XML connectivity.

Angela Shanley Associates leaders in our field for over 40 years.

Award-winning flexible service

At ASA we make full use of our extensive local relationships and direct contracting to offer a full DMC service in its purest sense, leaving our partners in complete control through one simple channel.

The FIT department provides a fast traditional e-mail service from “hotel only” reservations to package itineraries and everything in between. A Tailor-made division specialises in fully customised luxury experiences & extended private touring, working with our partners every step of the way to plan and deliver unique memorable trips for our guests.

For those that prefer it, our b2b Online FIT Reservation System offers instant confirmations to registered users. XML connections are also available through our Tourplan NX system, supplying a number of international wholesale partners

Our dedicated Groups department is well placed to undertake any project, city based or touring.  Multi-generational family groups, seasonal charter operations or an incentive looking for a unique experience, the ASA groups team have a proven track record of delivering excellence.

Offer your clients the benefits of a partnership with ASA. Register today.

"Angela Shanley Associates is a great organisation to work with. The team is professional, very knowledgeable, hard working and passionate about their business and clients. What Adonis does not know about the leisure market is not worth knowing! I am very grateful for their support over the years."
Anna Hanson
Park Plaza Hotels
"Angela Shanley Associates Ltd has been one of our most valued Key Partners since opening our European (London) operation for Dorsett Hotels London Limited. I cannot recommend this Agent enough. All transactions are seamless and the team is always supportive, from the initial enquiry to the traveller departing, one cannot wish for a better Partner. They are super professional, smart, quick in response and experts in their destination. It is refreshing to work with such a passionate Partner. In the past few years they have grown their contribution to our business and we are looking forward to grow together further."
Stefan Lechner
Dorsett
"I am very happy to work for over 10 years now with this excellent company Angela Shanley Associates Ltd. ASA is our best partner. Thank you to a brilliant team for the great attention to detail and professional personalised service! We are especially happy with tailor-made exclusive programs and VIP itineraries around UK & Ireland ASA have been arranging for our clients. They proved they can make an impossible possible."
Valeria Lizakova
Globus Travel Group (Russia)
"We at Loch Ness by Jacobite have enjoyed a great working relationship with Angela Shanley Associates Ltd for a great number of years and hope this will continue for many years to come"
Sheran
Jacobite Cruises Ltd
"ASA is a key client for Blair Castle bringing us quality enquiries and bookings throughout the season.

They are quick to respond to queries and always contactable should any need arise. We thoroughly enjoy working with the team and hope to do so for many years to come.

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BLAIR CASTLE
"I've been working closely with the good people of Angela Shanley Associates Ltd (A.S.A.) in London for the past 6 years.It is (up to now) my great pleasure to tell you all that they are first class operators.They are top professionals, they know their trade and it's our pleasure working with them as our local supplier.I can say that I feel one of the A.S.A. family."
Offer Peleg
Airtour (Israel)
"We work with ASA since 2010. They were very helpful from the first minute. ASA company is a very reliable, accurate and quick partner. I think we built up a very close personal contact with them through the years. When I was in London and met a few of them, Michaela, Adonis and the boys were very kind to me. It’s a pleasant memory from the last year. I hope we can work together for a very long time."
Gabor Olear
Great Wood Kft.(Hungary)
"We have worked with Angela Shanley for many years and have always been very pleased with the level of professionalism on all front. Long may it continue…"
Jamila Panchoo
St Giles London