About Travel Agenda

TravelAgenda@ASA – Your Dedicated Central and Eastern Europe Travel Specialist

Originally founded in 2005 by Richard Blake in London, Travel Agenda quickly established itself as a trusted provider for travellers from Central and Eastern Europe visiting the United Kingdom and Ireland. With consistent growth and the addition of new key source markets, the company expanded operations by opening an office in Budapest, introducing travel products across Central Europe.

Focusing primarily on group travel, Travel Agenda became recognised as a comprehensive one-stop solution, offering accommodation, transportation, cultural experiences, guided tours, and meal arrangements – all under one roof.

A Strategic Partnership with ASA

Following the global disruption caused by the COVID-19 pandemic, Richard Blake realigned the brand’s strategy and initiated a new chapter by partnering with ASA. This move integrated Travel Agenda into the ASA family, rebranding the business as TravelAgenda@ASA.

In the two years since international borders reopened, TravelAgenda@ASA has solidified its position within ASA’s structure. The brand continues to thrive, drawing on its proven history while embracing new opportunities for growth.

The integration into ASA’s Tourplan NX system has unlocked access to an extensive range of directly contracted services, allowing for enhanced flexibility, competitive pricing, and seamless service delivery. With Richard Blake remaining actively involved in the business, TravelAgenda@ASA continues to expand its offering to both group and FIT (Free Independent Traveller) clients.

Tailor-Made Travel Solutions for Groups and FIT

Backed by a dedicated in-house operations team, TravelAgenda@ASA delivers expert support, customised itineraries, and dependable service. Whether arranging educational tours, incentive programmes, leisure groups, or bespoke FIT travel experiences, the team is committed to creating the perfect travel agenda for every client.

Explore the Possibilities with TravelAgenda@ASA

With a strong legacy, proven expertise, and the backing of ASA’s industry-leading systems and partnerships, TravelAgenda@ASA is ready to help you discover the best of the United Kingdom, Ireland, and Central Europe.

Let us help you build your perfect Travel Agenda.

We are a Tour Operator. Making your travel agenda ….complete!

"We at hotel LA PEROUSE we have enjoyed working with ASA and value our long term partnership with a very professional and experienced team."
Laure Giometti
Hotel La Perouse - Nice, France.
"Working with Angela Shanley Associates has been an absolute pleasure. They are incredibly responsive, easy to collaborate with, and always supportive of our work. Their enthusiasm and positive energy make every interaction enjoyable, and it’s clear that they value strong partnerships. We truly appreciate their commitment and look forward to continuing our relationship!



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Andrea Hamilton
Tootbus Global
"Historic Royal Palaces values its relationships with professional and proactive partners and therefore Angela Shanley Associates is one of our most treasured partners. The ASA team ensure they understand their customer’s needs and we are proud to work with them to develop a range of products and experiences at the palaces that are second to none and ensure repeat business and sales growth."
Ann Wilson
Historic Royal Palaces
"We have had the pleasure of working with ASA since 2022. Their professionalism and attention to detail in delivering exceptional experiences for travellers make them one of our most valued partners. The team at ASA are a joy to work with and we truly appreciate our partnership and look forward to working together in the future."
Emma Jackson
Virgin Hotels
""After several years of partnership in different services, we are delighted to be able to work with such an efficient and serious company. We hope to share many years with this team."

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Greg Bonini
Liven Up Sightseeing / Monaco
"At Go City we’re proud to partner with Angela Shanley Associates. Their expertise and market reach have enhanced the visibility of our flagship product, The London Pass and the Go City London Explorer Pass, positioning them as must-have experiences in the UK. ASA’s dedication to service excellence and understanding of the travel market supports our growth and strengthens key distribution channels."
Alba Basora
Go City
"English Heritage has enjoyed a long and successful partnership with ASA. Their team consistently shows professionalism, dedication, and a deep understanding of client needs. ASA’s commitment makes them a trusted partner for booking visits to our historic sites. We look forward to continuing this productive partnership for many years to come."
Anna-Karin Hanson
English Heritage
"ASA are amongst our favourite inbound suppliers we work with worldwide. A strong list of products, exceptional prices and a willingness to find new products requested by our clients. ASA's service to support our needs is second to none in the UK & Ireland. Great Product, Great people."
Spiro J Ellul
Global Tourism Exchange (Australia)