About Travel Agenda

TravelAgenda@ASA – Your Dedicated Central and Eastern Europe Travel Specialist

Originally founded in 2005 by Richard Blake in London, Travel Agenda quickly established itself as a trusted provider for travellers from Central and Eastern Europe visiting the United Kingdom and Ireland. With consistent growth and the addition of new key source markets, the company expanded operations by opening an office in Budapest, introducing travel products across Central Europe.

Focusing primarily on group travel, Travel Agenda became recognised as a comprehensive one-stop solution, offering accommodation, transportation, cultural experiences, guided tours, and meal arrangements – all under one roof.

A Strategic Partnership with ASA

Following the global disruption caused by the COVID-19 pandemic, Richard Blake realigned the brand’s strategy and initiated a new chapter by partnering with ASA. This move integrated Travel Agenda into the ASA family, rebranding the business as TravelAgenda@ASA.

In the two years since international borders reopened, TravelAgenda@ASA has solidified its position within ASA’s structure. The brand continues to thrive, drawing on its proven history while embracing new opportunities for growth.

The integration into ASA’s Tourplan NX system has unlocked access to an extensive range of directly contracted services, allowing for enhanced flexibility, competitive pricing, and seamless service delivery. With Richard Blake remaining actively involved in the business, TravelAgenda@ASA continues to expand its offering to both group and FIT (Free Independent Traveller) clients.

Tailor-Made Travel Solutions for Groups and FIT

Backed by a dedicated in-house operations team, TravelAgenda@ASA delivers expert support, customised itineraries, and dependable service. Whether arranging educational tours, incentive programmes, leisure groups, or bespoke FIT travel experiences, the team is committed to creating the perfect travel agenda for every client.

Explore the Possibilities with TravelAgenda@ASA

With a strong legacy, proven expertise, and the backing of ASA’s industry-leading systems and partnerships, TravelAgenda@ASA is ready to help you discover the best of the United Kingdom, Ireland, and Central Europe.

Let us help you build your perfect Travel Agenda.

We are a Tour Operator. Making your travel agenda ….complete!

"We at hotel LA PEROUSE we have enjoyed working with ASA and value our long term partnership with a very professional and experienced team."
Laure Giometti
Hotel La Perouse - Nice, France.
"Angela Shanley Associates has been a partner of our company for many years. Working with a professional and very experienced team who are very knowledgeable in their markets is an extremely important part of our strategic growth as a company."
Mairead Delaney
McGettigan Hotel Group
"At Go City we’re proud to partner with Angela Shanley Associates. Their expertise and market reach have enhanced the visibility of our flagship product, The London Pass and the Go City London Explorer Pass, positioning them as must-have experiences in the UK. ASA’s dedication to service excellence and understanding of the travel market supports our growth and strengthens key distribution channels."
Alba Basora
Go City
"At New Road Hotel, we believe great partnerships enhance guest experiences. Working with Angela Shanley has been a game-changer—their expertise brings incredible travelers to us, ensuring they feel welcomed and valued. With them handling the details, guests can fully enjoy London while we provide a home away from home. We look forward to growing together and creating more unforgettable moments!"
Valfer Encio
New Road
"Our long-term partnership with Angela Shanley Associates is based on - and it is supported by - just a few points: we feel 100% secure with offers we get; we enjoy 100% friendly service and get 100% accurate bills. It is not "we get what we pay for', but "they know what is worth paying for", so we save lots of time and paperwork of unnecessary searches. So simple!"
Lev Kipnis
Caspi Aviation (Israel)
"It has been an absolute pleasure working in partnership with Anak and the team at ASA for almost 20 years – developing new products, experiences, audiences and markets.

Here’s to our next 20 years and an ever strengthening relationship

"
Pietro Cecchini
The Scotch Whisky Experience
"Keytours Vacations, a US based tour operator, has used the services of ASA for England and the UK over the last 10 years. During this time, we have enjoyed excellent service for our individual customers as well as for groups. All staff at ASA from top management to their reservations department portray a high level of professionalism."
Andreas Larentzakis
Keytours Vacations (USA)
"We here at HRG Greece consider ASA as one of our most reliable partners, they have always met both our and our clients expectations, providing us with excellent services in an ever changing and extremely difficult industry where the smallest details count! ASA has, among others, serviced us with complex, demanding, last minute requests and they are always willing to assist in a professional and timely manner. Keep up the great work and thank you on behalf of all the HRG Greece meetings, groups & events team in Athens!"
Chryssanthi Pitiropoulou
HRG (Greece)