ABOUT CAMBRIA

Welsh experts Cambria DMC joined the ASA Group as “Cambria @ ASA” in June 2022 opening the door to highly-specialised options for Wales only and multi-country programmes including Wales.

Retaining their existing Cambria brand identity and unique links & relationships with the Welsh trade, “Cambria @ ASA” sits within the existing ASA infrastructure bringing Wales to a global market. A dedicated Welsh team quote & operate tailor-made programmes drawing on their in-depth knowledge & understanding of the country, essential to getting under the skin of this unique destination and thereby preserving it’s unique culture for generations to come.

To call Cambria

+44 (0)20 3819 0274

To email Cambria

A complete DMC service dedicated to Wales for FIT, Group & Business Events travel

Why work with Cambria?

Local Welsh DMC service

Our local Welsh DMC service offers a wide range of options for both groups and individual travellers. As an inbound tour operator focused on Wales, Cambria@ASA have an in-depth knowledge and understanding of the country and are able to provide tailor-made itineraries that cater to the specific needs and preferences of each customer. Whether you're looking to arrange a tour the rugged beauty of Eryri (Snowdonia), immerse your clients in the rich culture and history of Cardiff, or simply relax and unwind in the picturesque countryside, we can help you plan the perfect trip.

Provision for tailor-made Groups & FIT's

Cambria@ASA understands that every traveller is unique, and that's why we offer a range of options for both groups and FIT's (Fully Independent Travellers). Our team of experienced travel consultants will work closely with you to create a bespoke itinerary that meets your needs and budget. Whether you're planning a family holiday, a romantic getaway, or a corporate retreat, we can help you make the most of your client’s time in Wales.

Corporate & Incentive management

Cambria@ASA also specialize in corporate and incentive management, with the ability to organize and plan events for businesses and organizations. From team building activities to product launches and conferences, we have the expertise and resources to create a truly memorable experience for your team. Our dedicated events team will take care of every aspect of your event, from venue selection to transportation and accommodation, leaving you free to focus on the important business at hand.

Hand-picked accommodations & experiences

We work with a range of hand-picked accommodations and experiences that showcase the best of Wales. From charming bed and breakfasts to luxury hotels, we have something to suit every taste and budget. We also offer a range of unique and authentic experiences that allow you to truly immerse your customers in the Welsh culture and way of life. Whether they are looking to try your hand at traditional Welsh crafts, sample local cuisine, or simply soak up the breath-taking scenery, we can help you make your clients trip truly unforgettable.

Expert countrywide driver / guiding options

To ensure a seamless and enjoyable trip, we offer a range of expert countrywide driver and guiding options. Our team of experienced drivers and guides are knowledgeable and passionate about Wales and will be able to provide a wealth of information and insights to every visitor. Whether you're looking for a private driver for your couple, family or group, or a local guide to show them around the sights, we have the perfect option for you.

Sunrise,In,Tenby,Harbour,,Pembrokeshire,,Wales,,Uk.

A land of song

Wales offers that ‘get away from it all’ feeling and something completely different to the rest of the UK.  With more castles per square mile than anywhere else in Europe, Wales is the only country in the world where you can walk the entirety of its coast on a waymarked path (870miles/1400km), experience a living language with over 700,000 speakers that is one of the oldest in Europe (don’t worry the Welsh people also speak English) and ride the fastest zipline in the World!

“Cambria @ ASA” offer an authentic local experience capturing the true essence of Wales. From its beautiful coastline to the peaks of the Snowdonia National Park. From world class gastronomy to exhilarating adventure experiences. All this complementing the culture, heritage, and people of this truly unique destination.

Offer your clients the benefits of a partnership with ASA.

"When it comes to breadth of offerings, delivery of product, in-destination assistance and rate competitively, Angela Shanley Associates is easily one of the best inbound tour operators in the travel industry. They are reliable, professional and a pleasure to work with. Partners and guests can rest assured they are in good hands with Angela Shanley Associates"
Robert Miller
Goway Travel
"It has been an absolute pleasure working in partnership with Anak and the team at ASA for almost 20 years – developing new products, experiences, audiences and markets.

Here’s to our next 20 years and an ever strengthening relationship

"
Pietro Cecchini
The Scotch Whisky Experience
"Our cooperation has been evolving from year to year each better and the hopes for our partnership in the future are high, hopefully for both parties. We sincerely believe that the HG hotels are the perfect product for our partners and may we work together for many more years."
Doris Holm
Unique Hotels Group - Estonia
"At New Road Hotel, we believe great partnerships enhance guest experiences. Working with Angela Shanley has been a game-changer—their expertise brings incredible travelers to us, ensuring they feel welcomed and valued. With them handling the details, guests can fully enjoy London while we provide a home away from home. We look forward to growing together and creating more unforgettable moments!"
Valfer Encio
New Road
"We love working with the ASA team!. They are really knowledgeable and have a real focus on the details. They are also very friendly and polite – such a pleasure to deal with."
Joyce Arbuckle
The Kingsmills Hotel
"Welcoming guests to Killarney for over 35 years, O Donoghue Ring Hotels has a wealth of experience in working with multiple operators and business segments. Our relationship with Angela Shanley Associates is very important to us, the approachability of the Anak & Agnieszka, and their demonstrable knowledge of the tourism business is something that is evident in their offering. A quality team, offering a quality product with a dedication to the guest that is very evident. We look forward to working with Angela Shanley Associates for many years to come."
Margaret O Donoghue
O Donoghue Ring Hotels
"ASA DMC have been an exceptional and invaluable partner to us through many years of collaboration. From their management team to their reservation’s team, all departments are committed, professional, efficient, friendly, and most importantly dedicated to deliver an outstanding service. We would highly recommend their services, reliability, and professionalism to anyone"
Silvia Huggett
Evan Evans Tours
"We work with ASA since 2010. They were very helpful from the first minute. ASA company is a very reliable, accurate and quick partner. I think we built up a very close personal contact with them through the years. When I was in London and met a few of them, Michaela, Adonis and the boys were very kind to me. It’s a pleasant memory from the last year. I hope we can work together for a very long time."
Gabor Olear
Great Wood Kft.(Hungary)